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Product Strategy & Portfolio Performance

Three Problems Caused by Diffusing Product Leadership

This article addresses the consequences of spreading product leadership across multiple functions without one accountable owner. The management question…

Doug Ringer ·

Doug Ringer

This published work explores a practical product-business question through the lens of Product Strategy & Portfolio Performance.

This article addresses the consequences of spreading product leadership across multiple functions without one accountable owner. The management question remains current: diffuse ownership fragments strategy, encourages local optimization, and slows decisions, while clear product leadership improves alignment and time-to-market.

Original publication: Design World

Why it still matters

The underlying leadership question remains relevant: connect customer and market evidence, clear decision rights, and disciplined execution to the business outcome.

Publication context

Originally published by Design World. The date associated with the source record is January 31, 2017.

Publication context

Product Strategy & Portfolio Performance

Doug Ringer

Product management is a business role.

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